Company News
December 10, 2021

Water: The New Gold

Written by
Bella Domicile Team

We take it for granted. We walk into the kitchen, turn on the faucet, and water flows from the spout without giving it any thought. It's so automatic that we fill a glass and drink it without regard to the water source or the quality of the product.It's essential to stay hydrated; it is crucial for health and well-being. Since the human body is made up of about 60% water, that water needs replenishing continually.As a kid growing up in Madison, drinking water was never a concern or a topic worth discussing. The water we drank came from a reliable source – Madison's famous artesian wells. The water from these wells flows from underground aquifers, filtered through a natural process involving pressure and miles of rock and sand.While the source and extraction methods are the same as in the past, the quality and purity have changed.

Yes, all of Madison's wells meet or exceed all federal and state standards for health and safety. However, there is growing evidence that something more is going on behind the scenes. In 2019, Madison's water utility discovered the toxic chemical PFAS contaminating up to 14 of the 23 wells in the city.The concern for drinking water extends beyond Madison's border. The Wisconsin State Journal reported the following in 2019: "The first systematic study of well water in southwest Wisconsin found bacterial and chemical contamination at rates as bad as — and possibly worse than — areas targeted by new state water protection rules.Some 42 percent of 301 randomly selected wells tested in Iowa, Grant, and Lafayette counties exceed federal health standards for bacteria that can come from animal or human waste, or for a toxic fertilizer residue."

How do we know something clear and odorless is safe for our bodies?

According to a recent article published in The Guardian, tap water's health qualities vs. bottled water are negligible.

The article writes:"Both tap and bottled water are required to meet quality requirements set by the EPA and FDA, respectively. Contamination is always possible in either – and is an urgent issue affecting tap water in parts of the US – but both are generally fine to drink by prevailing standards.Prevailing standards, however, have not quite caught up to the threat of PFAS – a group of industrial chemicals numbering in the thousands and used in a variety of consumer products. PFAS have been found in both tap and bottled water. There is currently no federal guidance on PFAS regulation. However, there is evidence that the most-studied forms of PFAS are carcinogenic and linked to liver damage, thyroid disease, and pregnancy risks, among other adverse health effects."What's the Solution?Good, clean, and safe water is getting harder and harder to obtain. Earlier this year, we added the Water Glove to our family of product offerings.

The Water Glove is a proprietary water filtration system designed to compliment a kitchen and act as a safeguard against unsafe, unhealthy drinking water.The system is designed to fit under the kitchen sink and combined with a filtered faucet. The filtered cartridges last for 12 months and can be easily replaced by ordering online directly from the company or purchased through Bella Domicile.The filters protect against particles 0.50 microns in size or larger. They also inhibit lead and other contaminants that cause water to taste bad, like rust, chloramines, limescale, and asbestos. The filters guard against the agents that cause your water to be cloudy. The result? Genuinely safe and delicious water that you can experience every day.Once you have filtered water readily available, you will never go back to bottled water. Imagine staying hydrated, brewing the best-tasting coffees or teas with safe, clean water. Plus, being able to clean fruits and vegetables with the knowledge that you're rinsing them safely.

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